The Rock is a popular name with a sizeable fan base, early predictions state that DCEU’s new film Black Adam, won’t be able to match the box office collections of Marvel’s superhero films. Also, because it’s a pre-Diwali release, the footfall at cinema halls decreases which will impact the collections. The movie takes a better start than expected.
Black Adam was able to secure a healthy opening in the range of Rs. 6 – 7 cr net on its first day, despite being a mid-week non-holiday release. The three leading multiplex chains contributed total net sales of Rs. 4 cr. The numbers are nowhere close to what MCU films fetch, but that is because DC has lost its grip in India and it will take time to establish itself fully. Black Adam is not a known superhero in India per se, but the Dwayne Johnson factor has compelled viewers to tune in and watch the film.
Although Black Adam may not be as recognizable to comic book newbies, his biggest rival should be a familiar face because of the 2019 hit film ‘Shazam!’ starring Zachary Levi. Black Adam, similar to the character of Shazam, is bestowed with magical powers from the wizard Shazam. Unlike Shazam, Black Adam calls upon the Egyptian gods for his powers (Shazam traditionally calls upon the Greek gods).
“It is a Thursday release and it is pre-Diwali so if Black Adam can put up a number like 6-7 crore net on the first day then it would be a decent result,” reports Box Office India, adding, “Black Adam had a decent opening of around 15-20% and should put up decent first day numbers. The opening is nothing like the Marvel franchise films but if we look outside that then it is one of the better initials for Hollywood post the pandemic.”
Globally Black Adam is opening this week in most of the world, though Japan will get the film in December. Also entering the Hollywood market this weekend is the George Clooney-Julia Roberts romantic comedy Ticket to Paradise. The Universal movie from filmmaker Ol Parker follows a divorced couple who team
s up and travels to Bali to stop their daughter from making the same mistake they think they made 25 years earlier. The movie is booked at 3,500 theatres, and previews start at 5 p.m. Thursday. Ticket to Paradise already has banked more than $73M from 75 markets and has been No. 1 in more than 45 territories including Brazil, Germany, Italy, Spain, and the UK. Older females are the dominant demo in what is expected to be a $12M U.S./Canada opening, give or take.
Watch Black Adam at your nearest theatres.