Around a decade back, the only trace of Asian culture in Western countries was the food. People knew of Asia only as a continent with noodles and chopsticks. Then came the Hallyu wave. This and the craze for animes have entirely changed the game for Asian countries.
Cut to today, every country in Asia has crafted its unique identity. Still, they remain one in depicting the diverse and colorful Asian culture. Undoubtedly, K-dramas and K-pop have been a catalyst in bringing countries closer. The perception of Asia has changed entirely thanks to them.
Have a look at how the world is diving into the Asian culture, one country at a time.
Entertainment: The start of it
This is where it all began. First, mangas and animes got out of Japan. Second, K-dramas and K-pop got out of Korea. And wherever they went, they struck a chord. The fandom has grown big and strong. It is a livelihood for many. Yes! You read it right. People don’t just read a manga or watch a K-drama and move on.
They manifest working with their idols. They learn Asian languages. The Asian entertainment industry is attracting a global workforce. And it is not limited to just Japan or Korea. Chinese and Thai dramas also have a huge fanbase. J-pop and C-pop have also caught up. Which means an abundance of opportunities.
Inclusivity: A welcome change
Michelle Yeoh is the first Asian star to win an Oscar in 2023. Never Have I Ever is an American show helmed by an Indian-American(Mindy Kaling) and starring an Indian-American(Maitreyi Ramakrishnan). Shang-Chi is the first Marvel movie to star a superhero of Asian descent.
Do you see the pattern here? These examples clearly show that a lot of stories, awards, recognition, etc. include more Asian faces now. The Asian culture is also being highlighted more. Our movies, songs, and crafts are getting more recognition at prestigious events. Even the political ties of Asian countries are getting stronger.
Food: From Asia to everywhere
They say the way to a person’s heart is through their stomach. Asian food is winning all hearts for its unique flavors and diverse palettes. It’s not just about noodles and dumplings anymore. People have started loving Thai, Korean, Japanese, and Chinese food alike. Their availability has increased with a lot of restaurants offering them. And it would be criminal to leave Indian food out of this. Many Indian dishes are a hit in Western as well as Asian countries.
Tourism: A window to the Asian culture
Every single country in Asia has something new to offer. And the curiosity around Asia has given a boost to tourism. Countries like Indonesia, Maldives, and Thailand are tourist favorites. Apart from the Asian culture, most of the countries in this continent are rich in natural beauty. Lakes, oceans, mountains, and forests. What not will you find here?
Just like this, our beautiful continent continues to leave a mark in every domain.